The tutor for this course is Bernadette Schwerdt and is delivered by The Australian School of Copywriting. She has trained some of Australia’s most successful freelance copywriters and knows exactly what it takes to become a successful copywriter.
Our copywriting courses are designed and delivered by award-winning copy queen, Bernadette Schwerdt — keynote speaker, corporate trainer, and copywriter extraordinaire! We have three courses on offer you can tackle one-by-one, or go for the triple threat with our Deluxe Pack.
Kick-start your journey to writing killer copy with an intro (or refresher) course into what makes a great copywriter, the creative briefing process, and writing copy of all shapes and sizes for any platform.
Make bank on the back of your wordsmithing with a practical guide to setting up a freelance business, from finding work to pitching to clients, and down-and-dirty business requirements, like ABNs and invoicing!
Don’t know your long-tail from your short-tail keywords? There’s a course for that. With SEO (Search Engine Optimisation) copywriting, you’ll learn to create Google-friendly copy and light a fire under your blog or website.
Write words that sell
Learn how to write words that pack a punch. From headlines to captions and call-to-actions, knowing the perfect combo of words has the power to make people stop scrolling and start paying attention!
Build your personal brand
You walk the walk, but can you talk the talk? Selling yourself is hard, but knowing what to say and how to say it gives you the confidence to build and grow your personal brand through your website, media kits, or paid social content.
Win more work with clients
Pitch and win more brand work by improving the quality and credibility of your website, blogs, and social media content. Don’t underestimate the power of words that WOW to help you stand out from the crowd.
Learn more to earn more
Copywriting is the perfect skill to add to any creative toolkit, whether you’re already a content creator or looking to change things up. Invest in a new skill and open up a new revenue stream. Cha-ching!
This online copywriting course is easy to follow and understand. Bernadette’s voice is engaging and her wisdom around copywriting to emphasise features and benefits is truly helpful. When you send her your work, her feedback is honest and straightforward. There's no fuss, no fibs. The best way to learn!
I loved writing and was already a couch critic of advertising, so copywriting fascinated me. The course was comprehensive, easy to follow and the coaching was amazing. When you start getting head hunted as you’ve become known as a ‘fun’ copywriter – well, that’s when you know you’ve made it!
Not only has this course taken my mindset to a whole new level, it’s been hugely beneficial moving forward in the early stages of my career. If you’re looking to gain a competitive edge, this is an absolute must. I can’t recommend it highly enough!
I studied copywriting a way back when at university and needed a refresher to learn more about SEO. This course gave me that and more! Within a short time we covered so much. This course gave me the confidence to finally start my own business just as I dreamt about for years. It gave me the fundamentals and belief I needed.
Got a question about Copywriting courses? Email me!
CEO & Co-Founder
+61 408 199 896